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Google Tightens Influence on UK Elections with New “Moderation” Tactics

 

Google has found itself yet another election to “support.”

After the company made announcements to this effect related to the EU (European Parliament) June ballot, voters in the UK can now also look forward to – or dread, as the case may be – the tech giant’s role in their upcoming general election.

A blog post by Google UK Director of Government Affairs and Public Policy Katie O’Donovan announced even more “moderation” and a flurry of other measures, most of which have become tried-and-tested instruments of Google’s censorship over the past years.

They are divided in three categories – pushing (“surfacing”) content and sources of information picked by Google as authoritative and of high quality, along with YouTube information panels, investing in what it calls Trust & Safety operations, as well as “equipping campaigns with the best-in-class security tools and training.”

Another common point is combating “misinformation” – together with what the blog post refers to as “the wider ecosystem.” That concerns Google News Initiative and PA Media, a private news agency, and their Election Check 24, which is supposed to safeguard the UK election from “mis- and dis-information.”

 
 

 

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