President Donald Trump‘s media company has begun hiring staff for its video streaming platform as it seeks to build a MAGA challenger to mainstream providers such as Netflix, Hulu and Disney+.
In recruitment adverts posted on Wednesday, the Trump Media and Technology Group announced it was seeking a content buyer and a development manager to create programming for its TMTG+ service.
The service is part of Trump’s attempt to build an alternative media ecosystem after being kicked off Facebook and YouTube in the wake of the January 6 violence last year.
But his Truth Social challenger to Twitter has struggled to gain purchase since being launched, and has seen downloads plummet.
It is still not available on phones running Android software.
The advert suggests TMTG+ will offer a wide range of programs – some original and some bought in – much like other existing platforms.
‘Trump Media & Technology Group’s streaming video on demand service will be a “Big Tent” platform offering broad-based entertainment rooted in free speech,’ it says.
‘In addition to the social media platform Truth Social, our SVOD platform TMTG+ will be the home for a wide variety of non-scripted, scripted, and original content.’
The content development manager will work on development, casting and pilots.
‘The role will generate and develop internal concepts for original unscripted content, short form series episodes and specials,’ says the ad.
‘Our ideal candidate will be able to establish priorities and multi-task efficiently within a fast-paced environment while meeting strict deadlines.’
Little more is known about the platforms plans, such as launch date or planned titles.
A request for more information was not immediately answered by TMTG.
However, according to documents filed with the Securities and Exchange Commission, the platform has already hired Scott St. John to lead the project.
His is a former NBC producer whose credits include the ‘Deal or No Deal’ game show.
The company website offers more details on how it plans to offer itself as a conservative-friendly service.
‘TMTG+ is an on-demand streaming service that will provide news, big-tent entertainment, exciting documentaries, sports programming, and more,’ the company says.
‘The American public is seeking “non-woke” entertainment, and TMTG+ will provide content for all to enjoy.’
It is one of Trump’s multiple revenue streams launched since leaving the White House.
A coffee table book has brought in more than $20 million since being launched last year.
And the former president is about to launch himself as a motivational speaker, visiting arenas around the country as part of American Freedom Tour.
Tickets cost anything up to $5000 for premium seating and a photo with Trump’s son Don Jr.
Even more exclusive packages – without a published price tag – are available for fans who want to sit dow…